The Black Friday 2019 Rush: How Your Ecommerce Store Can Survive (And Thrive!)
It’s that time of year again. Pumpkin spice lattes are ubiquitous, the grocery store shelves are stacked high with Halloween candy, and that can only mean one thing: Black Friday Cyber Monday (BFCM) is just around the corner.
Even though Black Friday has been around for decades, we’re witnessing a fundamental shift in the biggest shopping weekend of the year, one that creates opportunities for more businesses than ever—including yours, no matter your size or location.
How to prepare for BFCM?
People will be shopping during BFCM, and there’s no reason they shouldn’t be shopping at your store. To prepare, it’s time to start thinking about three key things:
It’s time to gear up for BFCM 2018
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Even though Black Friday has been around for decades, we’re witnessing a fundamental shift in the biggest shopping weekend of the year, one that creates opportunities for more businesses than ever—including yours, no matter your size or location.
How to prepare for BFCM?
People will be shopping during BFCM, and there’s no reason they shouldn’t be shopping at your store. To prepare, it’s time to start thinking about three key things:
- What will you promote or offer this BFCM?
- How will you get the word out?
- What logistics do you need to have in place?
It’s time to gear up for BFCM 2018
With just over two months to go before the biggest shopping weekend of the year is upon us, the time to start thinking about your plans—and taking steps to make them happen—is right now. We’ll be here every step of the way, with resources, support, features, and advice as you need it.
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